We're looking for a Marketing Automation Specialist with strong CRM and CDP chops to join our team. You'll be designing and developing advanced customer communication processes — ones that turn behavioral data into personalized, measurable experiences.

If Synerise feels like home to you, and you're equally happy exploring what other MA platforms can do — keep reading.

This job is all about...

• Developing comprehensive CRM/CDP campaign strategies and loyalty programs aligned with real business goals.
• Designing targeting and segmentation logic based on behavioral data, purchase propensity, and customer interaction history.
• Managing and evolving multi-channel campaigns — Email, SMS, Web Push, Mobile Push, In-app, and In-store.
• Defining campaign KPIs, tracking performance through dashboards, and identifying where to optimize.
• Running Test & Learn programs end-to-end: from hypothesis definition and control group setup through to analysis and implementation.
• Working closely with marketing, sales, product, and technology partners to keep customer communication coherent across every touchpoint.

Here's what we're looking for...

• 2–4 years of hands-on experience planning and running campaigns in Marketing Automation platforms.
• Practical knowledge of Synerise — and genuine openness to working with other MA/CDP tools.
• The ability to read KPIs and turn campaign performance data into actionable decisions.
• Strong English skills (B2/C1 minimum) — you'll use it in client communication, reporting, and content.
• Solid understanding of segmentation, personalization, and the basics of marketing copywriting (subject lines, short-form messaging).
• Familiarity with GDPR principles and data protection best practices in marketing communication.
• A sharp eye for detail, strong organizational skills, and the ability to work effectively across both marketing and technical teams.

We also appreciate...

• Experience working in or alongside product and analytics teams.
• Exposure to A/B testing methodologies beyond standard campaign tooling.
• An interest in the broader ecosystem of CDP platforms and where the space is heading.

...and here's what we offer:

• non-corporate, transparent work environment where everyone has their say,
• frequently reviewed salary, relevant to market rates, your developing skills, and the results you achieve,
• possibility to significantly impact your projects — your input has real value,
• continuous professional development and application of new technologies — we all keep learning,
• active support of experienced mentors and team leaders along a well-structured professional development path,
• frequent team meetings with the purpose of sharing knowledge and discussing interesting case studies and problems that we come across on our projects,
• financial support for professional development, when you want to learn, take part in a conference, or go to a meetup,
• work-life balance and integration, with truly flexible working hours,
• the ability to work fully or partially remotely, or check in to one of our offices whenever you like,
• fully paid private health insurance, subsidized sports membership, and language courses,
• free breakfast, snacks, and drinks, along with a chill-out space, a foosball table, and some gaming gear at our Warsaw office for when you need to relax and charge your batteries,
• a laptop with the operating system which you choose (Mac/PC/Linux) and an additional, good quality monitor.