Car Sharing — Market And Its Mobile Software Applications Analysis

Case study

Development of technology and constantly growing purchasing power of Millennials, whose requirements towards products and services are completely different than those of the previous generations, affect most industries. It is no different in the case of transportation. Comfort, flexibility and aversion to long-term commitments mean that people belonging to that age group do not need (or want) their own car. Car sharing services perfectly match these trends.
In this e-book you’ll find following information:
• state and development prospects of the car sharing market,
• test of car sharing services available in Warsaw,
• description of the characteristics of a good car sharing software application.

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