Innovation management for building a competitive edge
Almost 45% of the Barometr Retail respondents report that their organizations have embraced an innovation management strategy. Experts point out personalization and customer intelligence as key areas of focus. What technology solutions are retail companies planning to implement?
Download the fourth edition of Barometr Retail, a regular survey by Future Mind, to learn more about the retail landscape and see how retail and technology experts assess the latest industry changes.
What's inside?
A growing number of companies are investing in innovation management either to stay ahead of market trends or to become pioneers and set new industry standards. Download Barometr Retail to find out:
What factors impact consumer decisions in the second half of 2023
What technological advancements retailers are planning to implement
How far into the future retailers plan innovation management strategies
“Prioritizing investments in loyalty or personalization tools before addressing customer intelligence is akin to taking painkillers for an extended period without examining the root cause of the problem.”
Karol Szmaj
HEAD OF ANALYSIS
Experts
Karol Szmaj
Head of Analysis
Paweł Wasilewski
Head of Solutions
Jakub Gierszyński
CEO APTEKA-MELISSA.PL
Krzysztof Heyda
OMNICHANNEL DEVELOPMENT MANAGER MODIVO
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